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London · DubaiDigital transformation consultancy

Digital transformation, engineered.

Solution architecture, applied AI, and product engineering for governments and enterprises across the UK and UAE. We design, build, and operate the systems your roadmap depends on.

Trusted partner

Trusted by government entities and enterprises in London, Dubai and Abu Dhabi

The bulk of our public-sector work is under NDA. The case studies on this site are anonymised; the architectures and outcomes are not.

10+
Years operating

Across the UK and the GCC.

60+
Programmes delivered

From discovery sprints to multi-year transformations.

5
AI providers in production

OpenAI, Anthropic Claude, Google Gemini, and open-source LLMs.

EN / AR
Bilingual delivery

Full RTL design and translation across our public-sector work.

What we build

End-to-end engineering, from architecture to live operations

Seven core services that compose into the programmes our clients actually need: solution architecture, design, web and mobile, DevOps, and applied AI from agents to on-premise RAG.

Sector experience

Any sector. Deep experience in a few.

We work with organisations in any industry. These are the sectors where we have shipped most often: governments in the GCC, sports, media and iGaming operators, financial services and payments, and compliance in the UK and the UAE.

AI-agnostic by design

We build with the right model for the job

Hosted frontier models where they earn their place. Open-source LLMs and on-premise retrieval where data classification, latency, or unit economics demand it. We have shipped production systems on every major provider and on local GPUs.

  • Frontier: OpenAI, Anthropic Claude, Google Gemini.
  • Open weights: Llama, Mistral, Qwen, quantised and served via vLLM or Ollama.
  • Local RAG: Air-gapped retrieval over sensitive corpora, with bilingual EN / AR support and full audit logging.
  • Routing: Model-agnostic orchestration so you can change providers without rewriting your application.
Frontier
OpenAI
GPT
Frontier
Anthropic
Claude
Frontier
Google
Gemini
Open weights
Meta
Llama
Open weights
Mistral
Open weights
Open weights
Alibaba
Qwen

How we engage

Three engagement models, shaped to your risk profile

Most engagements start with a Discovery Sprint and progress into a Solution Build, with Managed Run for the systems that earn it. We scope every engagement against your outcomes, not a fixed price list.

Discovery Sprint

2 – 4 weeks

Frame the problem, validate the architecture, and produce an executable roadmap with credible costs, risks, and timelines.

  • Target-state architecture and decision records
  • Prioritised delivery roadmap
  • Cost, risk, and dependency model
Most common

Solution Build

Fixed-scope or T&M

Engineer the product, platform, or AI system end-to-end. Cross-functional teams shipping into production with the operational discipline regulated work demands.

  • Production engineering across web, mobile, cloud, and AI
  • Continuous delivery, observability, and security from day one
  • Knowledge transfer to your internal teams

Managed Run

Ongoing retainer

Run the platform with you: SRE, FinOps, AI operations, and continuous improvement against business outcomes, not ticket counts.

  • 24/7 SRE and incident response options
  • AI-augmented DevOps and FinOps optimisation
  • Quarterly outcome reviews and roadmap evolution

Case studies

Anonymised case studies

What we built, the architecture behind it, and the measurable outcome. Client identities are redacted under NDA; the engineering is real.

View all

Where we work

Headquartered in Dubai, with an office in London

Engagements are led from Dubai and built by our engineering team in Eastern Europe. Our London office supports UK and EU clients, with bilingual EN / AR delivery for public-sector and regulated-industry work.

Insights

Insights from our engineering practice

Field notes from production AI, retrieval, DevOps, and digital-transformation work.

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Frequently asked questions

How we engage, how we handle sensitive data, what we charge, and how we work with the AI ecosystem.

Have a programme that has to land in production?

Tell us about your problem. We will tell you whether we are the right partner for it, and how we would shape the engagement.

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